Unit 1, Timmis Road, Stourbridge, DY9 7BQ

Performance coaching tailored to you.

Guided coaching in-person or online to fit your personal goals and training experience.

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5.0

23 Google Reviews

Services

Personal Training

£45 per session

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Online Coaching

A stand-alone service that provides the same bespoke performance programmes that you would receive at our private facility but virtually.

£20 per week

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About Me

I’m Sam, the founder of Plan-A Performance Coaching. I have a broad and extrinsic background in sports and fitness, and have worked in a variety of sporting environments which have given me the skills and knowledge to help others with their fitness and performance needs. Through my experiences I have found that the one-size-fits all approach rarely reaps the rewards they promise which is why I pride myself on providing bespoke plans to the individual every time.

My relationships with clients and athletes are incredibly valuable to me, and my experience in the sports industry has led me to create a business and service that prides itself on tailoring each detail to the individual. Helping others reach their goals is what drives me, and the relationships I build along the way make it just as rewarding.

The Plan A Difference

Tailored Programmes

Customised training programmes that cater precisely to your individual needs.

Expert guidance

Benefit from over a decade of specialised coaching experience for exceptional performance outcomes.

Private facility

Work out in a space that offers privacy and focus for optimised training.

We are a performance coaching service where we cater to you specifically.

Plan-A was derived from the mindset that we should not need to settle for plan B/C/D and that the initial plan should be catered to each individual's needs and desires.

Whether a beginner fitness-enthusiast, recreational sportsman or women or professional athlete, our services are designed to provide you with coaching and programming you can have confidence in knowing was designed specifically to you and your goals.

Customer testimonials

“Sam at Plan A performance has been a great asset to my sports performance and overall physical well being since I started working with him. After our consultation, he created a programme that was designed specifically to my goals and also made quick alterations to help me recover from an injury. Could not recommend the service more.”

JACK WELCH

STRENGTH & CONDITIONING CLIENT

“Thanks to Sam's consistent guidance, my fitness and strength significantly improved. I've even embraced regular 10k runs, and, perhaps most importantly, gained a significant boost in confidence. I've worked with Sam for over a year and throughout this journey, Sam's unwavering support and encouragement have been invaluable.”

Anna Exham

Online Training Client

“I'm extremely pleased with the results of going through a BJJ focussed strength program that Sam tailored for me. I saw significant strength gains, and the program was perfect for a busy schedule. But the biggest value of all was to have an expert like Sam promptly and thoroughly answer all my questions.”

JAWWAD FARID

Online Training Client

“I’ve been having sessions with Sam for 8 weeks now and I have achieved so much more than I ever thought I could in such a short time period. He prepares sessions to suit my goals and is always happy to adapt them on the day if I want to work on something different. Most importantly his sessions are fun, I always look forward to the next. Can’t recommend him enough.”

MATT REES

PERSONAL TRAINING CLIENT

“I really enjoy working with Sam and his guidance and support have significantly elevated my performance in the gym and competitions. His expertise, motivation, and dedication has transformed how I approach strength and conditioning and made the process much more enjoyable for me personally. Collaborating with Sam has been a game-changer and I would highly recommend his services to anyone interested in taking their training to the next level.”

DAVE WESTON

STRENGTH & CONDITIONING CLIENT